How Do I Deal With AI Accuracy Issues?

How Do I Deal With AI Accuracy Issues?

Date 29th January 2025 Author Paul North, Head of AI How Do I Deal With AI Accuracy Issues? This post is part of a series where I answer questions that have been posed during events I’ve spoken at in the last year. I’ve picked some of the best and most frequently...
The power of two: Is your brand missing out?

The power of two: Is your brand missing out?

Date 26 September Author Hannah Baillie, Senior Social Media Manager The power of two: Is your brand missing out? Have you scrolled through social media and landed on a seemingly unlikely pairing of brands recently? I’d be surprised if you answered no because we’re in...
A sustainable blueprint for businesses in 2025 and beyond

A sustainable blueprint for businesses in 2025 and beyond

DATE 10 January AUTHOR Charlotte Osbourne, Account Director A sustainable blueprint for businesses in 2025 and beyond As 2023 took its bow as the hottest year ever, extreme climate events dominate the news, and the future of our planet looks increasingly bleak....
Notes on Strategy

Notes on Strategy

DATE 13 April AUTHOR Will Hughes, Head of Strategy Notes of Strategy We interviewed Will Hughes, our Strategy Director, on what it means to be a Strategist, his favourite campaigns, and how he’s been strategic in building his team!  What do you think is the...